Dubai Electricity and Water Authority (Dewa) has launched its annual Peak Load campaign, as part of the ‘Let’s Make this Summer Green’ initiative, to raise awareness about adopting a more sustainable lifestyle and rationing electricity and water use to conserve natural resources, protect the environment, and reduce Dubai’s carbon footprint.

 

The campaign encourages consumers to cut down on energy use during the peak load period of 12pm-5pm in the summer. The campaign also encourages people to reduce their use of electrical appliances that use large amounts of energy, such as washing machines, hair dryers, kettles, and electric furnaces.

 

These appliances should be used outside peak load hours to reduce pressure on the electrical grid.

 

Through this campaign, Dewa strives to familiarise customers with methods that contribute to reducing the load on the power grid. Air-conditioning accounts for about 60 per cent of peak load use, and by raising the temperature of the air-conditioning system even slightly, it is possible for consumers to lower their electricity bills and increase the overall reliability and efficiency of the electrical system. (Gulf News)